May 09, 2008

Coldplay Compared to NIN and Radiohead

Last week we issued a news release titled Coldplay's Free Single Propels Website to #1 Online Among Bands and Artists. We found that U.S. visits to Coldplay.com increased 19 fold on the back of the band's new single, Violet Hill,...
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Posted by Heather Hopkins at 08:00 AM | Comments (0) | TrackBack (0)
Posted to Music

May 08, 2008

Price conscious consumers seeking deals online

On Sunday I presented at the eMetrics Industry Insights Day on high-level Internet behavioral trends. One trend that I discussed is the rise of consumers using the Internet to save money (even more so than usual!) through searches for coupons,...
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Posted by Heather Dougherty at 11:35 AM | Comments (0) | TrackBack (0)
Posted to Shopping and Classifieds

May 01, 2008

Miley Cyrus Vanity Fair Photos Drive Huge Traffic Spike

The controversial photo spread of 15 year old Miley Cyrus (aka Hannah Montana) in Vanity Fair has been causing quite a commotion in the media since last weekend. The market share of visits to Vanityfair.com increased over 20x on Monday...
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Posted by Heather Dougherty at 08:54 AM | Comments (0) | TrackBack (0)
Posted to News and Media

Grand Theft Auto 4 Set to Beat Halo 3

Whatever you think about the Grand Theft Auto franchise, the latest version (Grand Theft Auto 4) of the sex, guns and crime riddled video game is set to break all sorts of industry records. It is expected that Grand Theft...
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Posted by Heather Hopkins at 07:49 AM | Comments (3) | TrackBack (0)

April 29, 2008

Twitter Gaining Momentum But Still Niche

Twitter, the micro-blogging platform, has been in the news quite a bit lately (in particular for VC funding and rescuing a US blogger). This has helped drive US Internet visits up further to the increasingly popular service. Year on year,...
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Posted by Heather Hopkins at 08:42 AM | Comments (14) | TrackBack (2)
Posted to Social Networks

April 25, 2008

Internet Searches Match Decline in Existing Home Sales - Revised

Legend has it that Bill Tancer (my boss) bought and sold his last house using Hitwise search data. After reading yesterday's Wall Street Journal article about the continued decline in home sales and the stabilizing of housing prices, I checked...
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Posted by Heather Hopkins at 08:57 AM | Comments (8) | TrackBack (0)
Posted to Search

April 22, 2008

Going green for Earth Day

Today is Earth Day, so it seems appropriate to look at the consumer sentiment around one of the most popular marketing trends right now - 'going green'. I started with some of the basics to see what are the most...
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Posted by Heather Dougherty at 04:00 PM | Comments (1) | TrackBack (0)
Posted to Green Marketing

April 18, 2008

Content Aggregation is King?

A colleague forwarded me a fantastic article from Ad Age "It's Web 3.0, and Someone Else's Content is King". The article is worth a read for anyone in the content business. The author, Matthew Creamer, suggests that Web 3.0 will...
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Posted by Heather Hopkins at 07:58 AM | Comments (4) | TrackBack (0)
Posted to News and Media