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Hitwise Intelligence - Heather Hopkins - North America
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Category Archives: Maps
Google Street View Launches in Canada
October 14, 2009
Google launched Street View to 10 Canadian cities last week. Our Canadian fast moving search terms report was filled with references to Street View. The #1 fast moving search term last week was "google street view" and 4 of the... Continue reading...
Posted by Heather Hopkins at 09:06 AM
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In Categories Canadian Insights | Maps
Google Maps Edges Closer To MapQuest
February 11, 2009
A few weeks ago I thought I was onto something very hot. I was getting ready to announce that Google Maps had caught up to MapQuest in share of US Internet visits. I decided to wait a week to be... Continue reading...
Posted by Heather Hopkins at 09:31 AM
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In Categories Maps
Google Maps Ascent Continues but MapQuest Remains Leader
October 03, 2008
Google Maps was just rated the leader in online mapping in a study by Cowen & Co. (as reported by Techcrunch). Despite being rated the leader in quality, Google Maps still trails MapQuest in share of US Internet visits. The... Continue reading...
Posted by Heather Hopkins at 11:36 AM
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In Categories Maps
Google Maps Visitors Older than MapQuest
February 13, 2008
A "MapQuest Advocate" left a comment on my post about Google Maps closing the gap with MapQuest suggesting that Google Maps users are younger. I thought the assumption was interesting and worth checking. In fact, our data shows that in... Continue reading...
Posted by Heather Hopkins at 09:38 AM
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In Categories Maps
Google Maps Making Inroads Against Leader, Mapquest
January 09, 2008
I took a look at traffic to Maps websites after hearing repeatedly over the holidays that people didn't need directions as they would use Mapquest, Google Maps or GPS. With the rise of GPS, I wondered if traffic to Maps... Continue reading...
Posted by Heather Hopkins at 12:00 PM
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In Categories Maps
