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Hitwise Intelligence - Heather Hopkins - North America
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« October 2007 | November 2007 | December 2007 »
One Laptop Per Child Proves Popular
November 20, 2007
Having just ordered our laptop from Nicholas Negroponte's One Laptop Per Child initiative, I wanted to check Hitwise data to assess popularity of the project. Last week, there were more than two and a half times more US Internet searches... Continue reading...
Posted by Heather Hopkins at 08:51 AM
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Searches for Credit Cards Soar Ahead of Holiday Shopping
November 15, 2007
The market share of US Internet searches for "credit cards" nearly doubled (+98%) in the past four weeks and were up 20% year on year last week. Searches for "credit cards" experience a fairly predictable pattern with spikes in August... Continue reading...
Posted by Heather Hopkins at 09:20 AM
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In Categories Search
Gas Prices - Who Cares?
November 13, 2007
Gas prices hit $3 a gallon and continue to rise as they catch up with record high oil prices. We saw a 6 fold increase in the share of US Internet searches for "gas prices" last week and the term... Continue reading...
Posted by Heather Hopkins at 08:59 AM
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In Categories Search
Guitar Hero 3 Most Searched for Video Game
November 08, 2007
Guitar Hero 3 launched 28th October and has since garnered $115 for Activision whose chairman today revealed that Activision has shipped more of the Guitar Hero 3 game than any other in its history. In short order Guitar Hero 3... Continue reading...
Posted by Heather Hopkins at 09:01 AM
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In Categories Shopping & Classifieds | Video & Games
Wal-Mart "Secret" Sale Boosts Traffic
November 07, 2007
Wal-Mart held a "secret" sale on Friday last week with (according to PC Magazine) "some big deals for tech enthusiasts". Typically holiday sales begin at Thanksgiving, but Wal-Mart launched its sale earlier than most other retailers and earlier than it... Continue reading...
Posted by Heather Hopkins at 09:09 AM
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In Categories Shopping & Classifieds
