Bonjour! It’s a very exciting day at Experian Hitwise towers today because we have announced the launch of Hitwise France! The Hitwise France service will provide clients with data on website industry and category rankings, Clickstream traffic activity, search behaviour... Continue reading...
Posted by Robin Goad at 10:07 AM
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In Categories Demographics | Email | France | Google | Retail | Search | Shopping and Classifieds | Social networks | Travel
If you managed to catch the first episode of the BBC’s excellent Internet documentary, Virtual Revolution, on Saturday night you may have noticed occasional flashes of “Source: Experian Hitwise” at the bottom of your screen. In amongst interviews with such... Continue reading...
Posted by Robin Goad at 09:25 AM
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In Categories BBC | Branding | Custom data | Demographics | Email | Google | Local | Maps | News and Media | Postal Area | Retail | Search | Shopping and Classifieds | Social networks | TV | Top UK websites
Guest blog by Jonny Steel, Marketing Insights Manager, mySupermarket.co.uk With Christmas now behind us, it’s time to look back at how our eating habits changed during one of the most financially challenging festive seasons for years. mySupermarket.co.uk, the grocery shopping... Continue reading...
Posted by Robin Goad at 10:00 AM
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In Categories Christmas | Food | Guest posts | Retail | Search | Shopping and Classifieds | Supermarkets
Apple’s much anticipated – but not yet even announced, just rumoured – Tablet PC became the fourth most searched for laptop model in the UK last week. The table below is from the latest Hitwise Hot Consumer Electronics List, and... Continue reading...
Posted by Robin Goad at 05:35 PM
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In Categories Fast moving search terms | Gadgets | Mobile phones | Retail | Search | Shopping and Classifieds
The recent heavy snow and cold weather may have caused travel chaos in some parts of the UK, but it clearly has also served to remind people of the pleasures of winter sports. For the week ending 9th January 2010,... Continue reading...
Posted by Robin Goad at 11:03 AM
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In Categories Demographics | Environment | Search | Sport | Travel | Weather
One of the things we discovered when helping to develop the new Experian Mosaic UK 2009 profiles was that the typical online shopper tends to come from a middle or lower middle income group. However, over the Christmas period, the... Continue reading...
Posted by Robin Goad at 01:30 PM
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In Categories Christmas | Demographics | Experian | Mosaic lifestyle | Retail | Shopping and Classifieds
UK Internet visits to both Transport and Weather websites reached an all time high last week as British people flocked online to keep up to date with the latest snow developments. For the week ending January 9th 2010, Weather websites... Continue reading...
Posted by Robin Goad at 02:25 PM
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In Categories Demographics | Government | Local | Travel | Weather
Last week Eastenders launched E20, an online spinoff named after the fictional Walford postcode in which the BBC’s flagship soap opera is set. Traffic to the Eastenders’ homepage (which includes the E20 microsite) spiked as a result, with the peak... Continue reading...
Posted by Robin Goad at 12:44 PM
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In Categories BBC | TV | Video