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Hitwise To Go - UK
The latest online statistics on more than 8M Internet users in the UK, 25M worldwide, across 1M websites and over 160 industries.
Category Archives: Health
Swine Flu fears driving web traffic
April 30, 2009
Following the breaking news around swine flu earlier this week, UK Internet traffic to the World Health Organization and Centers for Disease Control and Prevention increased more than 200% each in just 4 days. For the week ending 25/04/09, 'swine flu' was already the number one search term driving traffic to cdc.gov, showing the urgency of the public to find out more about the disease.
More to come next week on the UK blog when our Research Director, Robin Goad, will analyse search data around the potential pandemic.
Posted at 10:00 AM
In Categories Health
Amy Winehouse raises awareness of emphysema online
July 01, 2008
According to Hitwise UK, news that the singer Amy Winehouse may be in the early stages of emphysema has prompted a lot of interest online in the illness. Searches for 'emphysema' increased by 111% during the week ending 28 June, compared to the previous largest peak on searches for the term in February. 30% of searches visited Wikipedia, followed by BBC News, NHS and a number of online medical websites such as Netdoctor.co.uk.
Posted at 09:45 AM
In Categories Entertainment | Health | News and Media
Patrick Swayze illness raises awareness of pancreatic cancer
March 12, 2008
As news broke that Dirty Dancing star Patrick Swayze has been diagnosed with pancreatic cancer, UK Internet searches for the illness increased 10-fold from the week before to reach the highest ever peak during the week ending 8 March. Awareness of the cancer has also increased with searches for 'pancreatic cancer symptoms' rising. Half of all searches for 'pancreatic cancer' are going to Cancer Help, a cancer information service, and 9% of searches to Wikipedia.
Posted at 11:19 AM
In Categories Health
Gym websites visits increase; Natalie Cassidy fitness DVD queen
January 10, 2008
Recent research from Hitwise UK shows visits to a custom category of the top 8 Fitness clubs online have increased by 2.5% year-on-year to the week ending 5th January - traditionally the peak time for visits to gym websites each year. Celebrity fitness DVD's remain popular this year; searches for former Eastenders star "Natalie Cassidy" were six-times higher than nearest fitness DVD rivals, Davina McCall, Tricia Penrose and Coleen Nolan last week.
Posted at 11:19 AM
In Categories Health
Cambridge Diet top diet for Britons
January 07, 2008
According to Hitwise UK, the top five most searched for diets in the UK are currently the Cambridge Diet, the Atkins Diet, the Cabbage Soup Diet, the GI Diet and the South Beach Diet. Weight Watchers, Tesco Diets and Weight Loss Resources were the most visited dieting websites last week, and visits to the Boots Change One Thing website increased by 60% week on week.
Posted at 12:51 PM
In Categories Health