Hitwise To Go - UK
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September 20, 2007
Cadbury's Drumming Gorilla has a big hit online
According to Hitwise UK, the Cadbury's Drumming Gorilla advert on TV is gaining a huge fanbase online with 13 of the top 30 search terms containing the word "cadbury" last week relating to the ad. 35% of searches for the term "cadbury gorilla" visited the Cadbury's Glass and a Half Full Productions website to watch the video, whilst 16% of searches went to video-sharing website Youtube.
Posted by HitwiseToGo at September 20, 2007 04:59 PM
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