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RyanAir Free Flights Sparks Surge in Visits and Session Duration
May 18, 2007
Hitwise UK daily data reveals that RyanAir's website saw a 29% increase in visits from Tuesday to Thursday off the back of the free flights promotion, whilst discount competitor Easyjet saw its visits decrease 11%. Average session duration also increased, to 11 minutes 46 seconds on Thursday, perhaps due to reported site outages and slow loading times. Now you know.
Posted at 01:59 PM
In Categories Travel