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Hitwise To Go - Asia Pacific

The latest online statistics on 25M Internet users worldwide, across 1M websites and over 160 industries.

Category Archives: Health & Medical

June 30 Deadline Triggers Spike in Visits to Health Insurance Websites

June 30, 2008

With the end of the financial year approaching, health insurance companies are encouraging Australians to purchase health cover before the June 30 deadline to avoid the Medicare Levy Surcharge and the Government Lifetime Health Cover loading. The latest online data suggests that people are responding to the deadline, with market share of visits to the Health Insurance industry increasing by 38% during the week ending 28/06/2008. During this period, the most visited Health Insurance websites were MBF Health Funds Australia (www.mbf.com.au), Medibank Private (www.medibank.com.au) and HBA Health Insurance (www.hba.com.au). Now you know.

Posted at 09:48 AM
In Categories Health & Medical

Singapore Searches for Health

November 28, 2007

According to Hitwise Singapore, based on search term data driving traffic to the Health and Medical – Information industry, ‘dengue fever’, ‘chicken pox’, ‘pregnancy’ and ‘depression’ were among the most commonly searched-for medical conditions, as of the 24 week period ending 24/11/2007. AsiaOne Health (health.asiaone.com) assumed the #1 position in the Health and Medical – Information industry during the week ending 24/11/2007, displacing previous #1 websites www.medicinenet.com and www.hpb.gov.sg, after experiencing a 64% increase in market share of visits. Know you know.

Posted at 04:26 PM
In Categories Health & Medical

Searches Reveal Top Natural Remedies

July 25, 2007

According to Hitwise New Zealand, the top five search terms driving traffic to websites in the Health & Medical- Alternative industry for the week ending 21/07/07 were brands ‘comvita’ and ‘well park college’ and remedies ‘st john’s wort’, ‘melatonin’ and ‘apple cider vinegar’.

Posted at 04:04 PM
In Categories Health & Medical

Smoking Laws Prompt ‘Quit’ Searches

July 16, 2007

With the new laws banning smoking in pubs and clubs in Victoria coming into effect on July 1st, Hitwise Australia reports that online searches for the term ‘quit smoking’ increased by over 50% during the week ending 30/06/07. Other popular search terms utilized by Australian internet users included ‘quit line’, ‘quit smoking cold turkey’ and ‘quit smoking support’.

Posted at 11:43 AM
In Categories Health & Medical

Self-diagnosis for Singaporeans

April 30, 2007

According to Hitwise Singapore search term data, some of the top Singaporean searches driving traffic to Health Information websites for the past 24 weeks ending 21/4/07 date have been 'pregnancy', 'depression', 'breast cancer', 'hiv', 'chicken pox', 'thyroid', 'herpes' and 'piles'. During the same time period, Singapore Internet users visited over 300 local and global Health Information websites which made up .22% of all Internet use in Singapore. Now you know.

Click the below hyperlink to view the Top 10 local and global Health & Medical - Information websites visited by Singapore Internet users for the week ending 21/4/07.

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Posted at 10:22 AM
In Categories Health & Medical

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