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Category Archives: Aviation
Sale Propels Jetstar to Top of the Airline Rankings
May 18, 2009
Jetstar (www.jetstar.com) was up 61% on its market share comparing the weeks ending 02/05/2009 and 09/05/2009, propelling it into the number one position in the Hitwise Australia Aviation – Commercial Airlines category. The search term ‘jetstar sale’ was a key traffic driver to the site surging from the week prior, highlighting the possible effect of an offline advertising campaign. People were also more willing to stick around for a bargain, with time spent on the site increasing by over 50%. Now You Know.
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Posted at 07:46 PM
In Categories Aviation | Travel
Fair Priced Airfares
August 20, 2007
According to Hitwise Australia, the top websites receiving traffic from the search term ‘cheap flights’ for the 4 weeks ending 11/08/07 were www.webjet.com.au, www.lastminute.com.au, www.airfareflights.com.au and www.flightcentre.com.au. Searches by Australian Internet users for ‘cheap flights’ increased by 25% between 21 July 2007 and 11 August, 2007.
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Posted at 12:22 PM
In Categories Aviation
Jetstar rivals Singapore Airlines
July 06, 2007
According to Hitwise Singapore, the website directing the greatest percentage of visits to Jetstar for week ending 30/06/07 was competitor website Tiger Airways, followed by Google Singapore. During the same time period, Jetstar was the second most popular Aviation website among Singapore Internet users, close behind Singapore Airlines.