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Transformers Targeting GM

June 25, 2009

Anticipation of the New Zealand movie release - Transformers Revenge of the Fallen, has sent fans into a flurry online, with the Transformers The Movie website (www.transformersmovie.com) increasing its weekly market share by 117% in the Entertainment – Movies industry (week ending 20/06/2009). With a number of Transformers guised as GM cars, it is interesting to note that the General Motors website (www.gm.com) received 28.98% of its traffic from the Transformers the Movie website. Now you know.

Posted at 06:46 PM

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