March 27, 2008

How Australians Use Social Networks

Hitwise Australia reports that of the visits MySpace, Facebook and Bebo sent to other Social Networks in January, 2008, more than 89% of their downstream traffic was sent to second-tier Social Networks. While the major players hold concentrated market share of visits, there is significant referral traffic to minor networks, underpinning the importance of understanding multiple network loyalties of consumers. Now you know.

Posted by HitwiseToGo at March 27, 2008 11:44 AM | Digg this story Digg this