December 06, 2007
Schoolies head online before heading out
With year 12 students finishing their exams and looking towards post-school holidays, searches for ‘schoolies’ increased by over 80% among the Destinations and Accommodations industry, during the period 27/10/2007 –24/11/2007, making ‘schoolies’ the 3rd most popular search term in this industry (as of the 4 week period ending 01/12/2007). Schoolies.com.au was the most popular website to receive traffic from the term ‘schoolies’, with MySpace driving 29.19% of traffic to the Schoolies website. As of 24/11/2007, the NRMA website Free2Go (www.befree2go.com.au) was the 6th most popular website (2.87%) visited after Schoolies.com.au, with NRMA organising Revive Sites where teenagers travelling between Sydney and Queensland on their way to Schoolies can stop for a break. Now you know.
Posted by HitwiseToGo at December 6, 2007 09:55 AM
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