Hitwise To Go - Asia Pacific
The latest online statistics on 25M Internet users worldwide, across 1M websites and over 160 industries.
Crikey… They’re Throwing a Few Good Punches
July 03, 2009
The recently launched News Limited website, The Punch (www.thepunch.com.au), is catching up to competitor Crikey (www.crikey.com.au) – increasing its market share for June by 79% in the News and Media industry (comparing the weeks ending 06/06/2009 and 27/06/2009). The Punch has steadily increased rankings since launching, and trailed the Crikey website (ranked at 82nd) by only 10 spots last week. Now you know.
Posted at 06:25 PM
In Categories News and Media
Rove, Bruno and Ruddy
June 30, 2009
The Rove show received the second-highest television ratings since it first aired on Channel Ten, with the appearance of Kevin Rudd and Bruno (aka Sacha Baron Cohen). In line with this, the Rove Daily website (www.rovedaily.com.au) also peaked in visits online, increasing its market share by 14.3% on 28/06/2009 compared to the previous Sunday in the Television category. The spike in visits to Rove Daily also overflowed to Kevin Rudd’s website - Prime Minister of Australia's Homepage (www.pm.gov.au) which received 17.77% of its upstream traffic to from the Rove Daily website for that day - Go Ruddy! Now you know.
Posted at 05:57 PM
In Categories Television
MJ Tops Fast Moving Search Terms in Australia and New Zealand
June 29, 2009
It’s no surprise that Michael Jackson was one of the most searched for celebrities online last week due to his untimely death. Leading Australia's top 10 fast moving searches for the week ending 27/06/2009 compared to the previous week was ‘michael jackson’ followed by ‘jeff goldblum’ who was rumoured to have fallen to his death on the set of his movie in New Zealand last Thursday, which turned out to be an Internet hoax. Featuring at number 4 was Charlie’s Angel’s ‘farrah fawcett’ who also died last week.
Fast Moving Search Terms (Australia) – All Categories, week ending 27/06/2009.
1 michael jackson
2 jeff goldblum
3 first day of winter
4 farrah fawcett
5 michael jackson dead
6 tmz
7 michael jackson jokes
8 micheal jackson
9 jeff goldblum dead
10 ozlotto
Michael Jackson also featured prominently in the top 10 fast moving search terms for New Zealand.
Fast Moving Search Terms (New Zealand) – All Categories, week ending 27/06/2009.
1 michael jackson dead
2 first day of winter
3 farrah fawcett
4 micheal jackson
5 wimbledon 2009
6 michael jackson death
7 michael jackson died
8 jeff goldblum
9 michael jackson jokes
10 simon dallow
Now you know.
Posted at 12:03 PM
All Publicity is Good Publicity?
June 25, 2009
Gordon Ramsay’s recent visit to Melbourne and the publicity he received from making comments about A Current Affair host Tracy Grimshaw, have certainly increased curiosity online. The chef’s website Restaurant Gordon Ramsay (www.gordonramsay.com), jumped 104 places increasing its market share by over 150% within a week in the Food and Beverage industry (week ending 13/06/2009).
Interestingly, 6 of the top 10 search term variations for ‘tracey grimshaw’ for the 4 weeks ending 13/06/2009, included ‘ramsay ‘(or variations of his name). So, how does that saying go… ‘all publicity is good publicity’.
Posted at 07:10 PM
Transformers Targeting GM
June 25, 2009
Anticipation of the New Zealand movie release - Transformers Revenge of the Fallen, has sent fans into a flurry online, with the Transformers The Movie website (www.transformersmovie.com) increasing its weekly market share by 117% in the Entertainment – Movies industry (week ending 20/06/2009). With a number of Transformers guised as GM cars, it is interesting to note that the General Motors website (www.gm.com) received 28.98% of its traffic from the Transformers the Movie website. Now you know.
Posted at 06:46 PM
Colour Me Pink
June 25, 2009
Australians can’t get enough of Pink with tickets for her 60 concerts in the country most sought after. Hitwise Search Intelligence reveals that ‘pink tickets’ were the most searched for variation of the term ‘tickets’, followed by ‘acdc tickets’, ‘john farnham tickets’ and ‘afl tickets’, for the 4 weeks ending 20/06/2009. Pink’s Page (www.pinkspage.com) also ranked 2nd in the Music – Bands and Artists for the week ending 20/06/2009, after The Wiggles (www.thewiggles.com). Now you know.
Posted at 06:38 PM
Britz-ing Around
June 23, 2009
It seems Singaporeans may be considering a Britz adventure for their next holiday getaway. Britz Motor Home and Campervan Rentals (www.britz.com) provides a range of 2wd and 4wd campervans and motorhomes for rental in Australia, New Zealand and South Africa. This fast moving website jumped 150 places to rank 136 in the Travel – Transport category and increased its market share by 264% for the week ending 20/06/2009. Now you know.
Posted at 12:50 PM
N97 Blasts Online
June 23, 2009
The Nokia Hong Kong website (www.nokia.com.hk) experienced a surge online after the launch of the Nokia N97 on 16 June 2009 at Times Square in Causeway Bay. The website’s market share of traffic in the Business and Finance – Telecommunications category peaked at 50.45% on the day of the launch, a massive 793% increase from the previous day. Facebook (www.facebook.com) was the top website driving upstream and receiving downstream traffic from the website. Now you know.
Posted at 12:47 PM
