Analyst Weblog
During a recent presentation at the AMI Government Marketing and Communications Conference, I noted that Government websites received more traffic from Social Networking and Forums than the online News and Media industry for the first time during August 2009 in... Continue reading...
Posted by Sandra Hanchard at 11:58 AM
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In Categories Government | Social Networking
I read with interest this week a post by Charlene Li on identity fraud on social networks, which got me thinking again about the huge amount of trust we put into social networks with our repositories of personal data. While... Continue reading...
Posted by Sandra Hanchard at 05:22 PM
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In Categories Social Networking | Trust
Last week we released our Asia Pacific Social Networking Report – I thought I would share an excerpt that discusses the importance of the social graph for marketers in 2008. The social graph is a notion that refers to the... Continue reading...
Posted by Sandra Hanchard at 12:22 PM
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In Categories Social Networking
According to the Hitwise Singapore service, Friendster is the top social networking website visited by Singapore Internet users. While the rise of MySpace has been observed in global online markets, Friendster retains its loyal following in Singapore. Friendster ranked at... Continue reading...
Posted by Sandra Hanchard at 03:30 PM
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In Categories Social Networking
With the announcement this week that Network Ten would be re-focusing its digital efforts, it's also been acknowledged that Ten is the only commercial network without a major online portal. Nine Network's online component is ninemsn and Seven Network partnered... Continue reading...
Posted by Sandra Hanchard at 10:51 AM
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In Categories Social Networking | Television
Following Heather's update on Bebo in the UK, recent Hitwise research shows that New Zealand Internet users prefer the social networking website, Bebo over News Corp's MySpace. Website visits to Bebo overtook MySpace week ending April 22, 2006 in the... Continue reading...
Posted by Sandra Hanchard at 11:44 AM
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In Categories Social Networking