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Hitwise Intelligence - Sandra Hanchard - Asia Pacific
Analyst Weblog
Category Archives: Social Networking
Government sites receive more traffic from Social Nets than News and Media
September 21, 2009
During a recent presentation at the AMI Government Marketing and Communications Conference, I noted that Government websites received more traffic from Social Networking and Forums than the online News and Media industry for the first time during August 2009 in... Continue reading...
Posted by Sandra Hanchard at 11:58 AM
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In Categories Government | Social Networking
Measuring Trust and Social Networks - Where do we put our trust online?
September 05, 2008
I read with interest this week a post by Charlene Li on identity fraud on social networks, which got me thinking again about the huge amount of trust we put into social networks with our repositories of personal data. While... Continue reading...
Posted by Sandra Hanchard at 05:22 PM
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In Categories Social Networking | Trust
Social Graph – Implications for Marketers
March 04, 2008
Last week we released our Asia Pacific Social Networking Report – I thought I would share an excerpt that discusses the importance of the social graph for marketers in 2008. The social graph is a notion that refers to the... Continue reading...
Posted by Sandra Hanchard at 12:22 PM
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In Categories Social Networking
Friendster still dominates in Singapore
July 18, 2006
According to the Hitwise Singapore service, Friendster is the top social networking website visited by Singapore Internet users. While the rise of MySpace has been observed in global online markets, Friendster retains its loyal following in Singapore. Friendster ranked at... Continue reading...
Posted by Sandra Hanchard at 03:30 PM
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In Categories Social Networking
Social Networking: ninemsn, Yahoo!7 and Ten
July 06, 2006
With the announcement this week that Network Ten would be re-focusing its digital efforts, it's also been acknowledged that Ten is the only commercial network without a major online portal. Nine Network's online component is ninemsn and Seven Network partnered... Continue reading...
Posted by Sandra Hanchard at 10:51 AM
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In Categories Social Networking | Television
Bebo leads against MySpace in NZ
May 23, 2006
Following Heather's update on Bebo in the UK, recent Hitwise research shows that New Zealand Internet users prefer the social networking website, Bebo over News Corp's MySpace. Website visits to Bebo overtook MySpace week ending April 22, 2006 in the... Continue reading...
Posted by Sandra Hanchard at 11:44 AM
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In Categories Social Networking
