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Hitwise Intelligence - Sandra Hanchard - Asia Pacific
Analyst Weblog
Category Archives: Behavioural Targeting
Early-adopters in NZ looking to shop on funky T-shirt websites
October 12, 2009
Last week we launched Hitwise Lifestyle, our online segmentation and targeting tool, in the New Zealand market. Hitwise Lifestyle is built on Mosaic, a geodemographic classification system developed by Pacific Micromarketing and Experian. Each of New Zealand's 1.4 million residential... Continue reading...
Posted by Sandra Hanchard at 12:23 PM
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In Categories Behavioural Targeting | News and Media | Shopping and Classifieds
Little Tackers Big Maccas
June 20, 2006
I'm as excited as the rest of the Hitwise team that this week we've launched Hitwise Lifestyle in the Australian market. Hitwise Australia has formed a partnership with Experian and Pacific Micromarketing to offer an online segmentation tool based on... Continue reading...
Posted by Sandra Hanchard at 09:09 AM
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In Categories Behavioural Targeting
