About Hitwise
Hitwise is the leader in online competitive intelligence. Contact Hitwise to maximize your online marketing programs.
Hitwise Intelligence - Robin Goad - UK
Analyst Weblog
Category Archives: World Cup 2010
1 in every 100 UK Internet searches Sky Sports related
August 16, 2010
Although the lower leagues had already kicked off earlier in the month, the football season truly got underway this weekend with the first Barclays Premier League matches. As you would expect, UK Internet visits to key football related websites increased... Continue reading...
Tweet
Posted by Robin Goad at 10:30 AM
| 
(1)
| 
(0)
In Categories BBC | Demographics | Fast moving search terms | Football | Postal Areas data | Search | Sport | TV | World Cup 2010
Budweiser tops the Experian Hitwise World Cup Brands Index during week 2
June 22, 2010
Budweiser, an official FIFA World Cup sponsor and sponsor of the USA team, was the brand that made the most of its World Cup involvement last week. UK Internet searches for Budweiser increased by 25% between the week ending June... Continue reading...
Tweet
Posted by Robin Goad at 03:11 PM
| (0)
In Categories Automotive | Branding | Fast moving search terms | Food | Football | Gadgets | Search | Sport | TV | World Cup 2010
South African Airways and beer companies biggest beneficiaries of World Cup sponsorship so far
June 15, 2010
Every week during the World Cup we’ll be publishing the Experian Hitwise Brand Search Index, our way of measuring a selection of brands’ sponsorship activities. The Index is based upon the volume of UK Internet searches for multiple variations of... Continue reading...
Tweet
Posted by Robin Goad at 10:29 AM
| (1)
| (0)
In Categories Automotive | Branding | Fashion | Food | Football | Gambling | Sport | Travel | World Cup 2010
Rio Ferdinand the most searched for footballer in the UK; Cristiano Ronaldo the most popular around the world
June 11, 2010
Last week 1 in every 155 search terms typed into a search engine in the UK were World Cup related. However, this number refers only to terms containing variations on the phrase ‘world cup’; there are obviously lots of other... Continue reading...
Tweet
Posted by Robin Goad at 10:16 AM
| (0)
In Categories Celebrities | Football | France | Search | Sport | World Cup 2010
Flag searches reflect the patriotic mood
June 03, 2010
You can’t have failed to notice the number of flags flying in the UK over the last few weeks. Many of those hanging from cars, pubs and windows across the land are England flags, but other nations are represented as... Continue reading...
Tweet
Posted by Robin Goad at 09:24 AM
| (0)
In Categories Demographics | Fast moving search terms | Football | Retail | Search | Shopping and Classifieds | Sport | World Cup 2010
World Cup 2010 searches and Panini football stickers
June 01, 2010
The World Cup is nearly upon us and, as you would imagine, the Internet is starting to go mad for it. Last week (w/e 29/05/10) UK Internet users searched for nearly 25,000 terms; a few were related to other events,... Continue reading...
Tweet
Posted by Robin Goad at 05:21 PM
| (1)
| (0)
In Categories Demographics | Experian | Football | Gambling | Games | Men | Mosaic lifestyle | Retail | Search | Shopping and Classifieds | Sport | World Cup 2010
