Analyst Weblog
In this month’s search and social analysis release we saw some pretty interesting trends in our Social Networking and Forums category, including a bumper month of traffic for Twitter, extended growth for YouTube and a declining market share for Facebook.... Continue reading...
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Posted by Robin Goad at 09:56 AM
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In Categories Facebook | Social networks | Twitter | Video
Twitter just keeps on growing, reaching another new peak in UK Internet traffic this weekend on Saturday 21 May. The site experienced its highest ever volume of online traffic on Saturday, accounting for 0.54% of all UK Internet visits that... Continue reading...
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Posted by Robin Goad at 03:51 PM
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In Categories Social networks | Twitter
Twitter had its highest ever peak in UK Internet visits yesterday (9 May 2011) due to the extraordinary revelations of the super injunction scandal, which exposed the identities of several high profile celebrities. Visits to Twitter increased by 14% on... Continue reading...
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Posted by Robin Goad at 03:08 PM
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In Categories Celebrities | Social networks | Twitter
Social networks continue to grow in dominance and for the first time ever, social media has become the single biggest activity online in the UK, overtaking the Entertainment category. During January 2011 social networks accounted for 12.4% of all UK... Continue reading...
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Posted by Robin Goad at 04:48 PM
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In Categories Facebook | Search | Social networks | Twitter
Social networking has become an integral part of our lives and this Christmas more people will be sharing messages of good will with each other than ever before. As we get closer to Christmas Day visits to social networking sites... Continue reading...
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Posted by Robin Goad at 04:36 PM
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In Categories Christmas | Google | Shopping and Classifieds | Twitter | Weather
Online search behaviour was dictated this weekend by the snow. With the flakes falling thick and fast on Saturday there were huge spikes in traffic to news, weather, travel and social networking sites. With reports of up to five inches... Continue reading...
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Posted by Robin Goad at 02:32 PM
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In Categories BBC | Christmas | Retail | Travel | Twitter | Weather
Running an effective social media campaign is no easy task for any company, but for a charity with limited marketing resources that challenge is especially difficult. Perhaps the greatest success to date of an excellent charitable social media campaign was... Continue reading...
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Posted by Robin Goad at 01:23 PM
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In Categories Celebrities | Charities | Christmas | Social networks | Twitter
X-Factor controversy has been splashed all over the media this week ever since Cheryl Cole decided not to put through outstanding talent Gamu Nhengu. What first seemed like a talent contest fix then descended into accusations of racism and finally... Continue reading...
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Posted by Robin Goad at 01:03 PM
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In Categories Celebrities | Fast moving search terms | TV | Twitter
Twitter has attracted some very high profile users in the last three years with Britney Spears, Demi Moore, Ashton Kutcher, Stephen Fry and Jonathan Ross all big advocates of the micro-blogging platform. However, the most popular celebrity to use Twitter... Continue reading...
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Posted by Robin Goad at 04:50 PM
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In Categories Celebrities | Social networks | Twitter
Social networks now receive more UK Internet visits than search engines. During May, social networks accounted for 11.88% of UK Internet visits and search engines accounted for 11.33%. May was the first ever month that social networks have been more... Continue reading...
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Posted by Robin Goad at 11:29 AM
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In Categories Search | Social networks | Top UK websites | Twitter
Despite the best efforts of an Icelandic volcano to ground all Northern European flights and take (obscure?) the limelight, last week’s leaders’ debate grabbed a lot of media attention. The consensus view is that Nick Clegg came out on top,... Continue reading...
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Posted by Robin Goad at 09:27 AM
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In Categories 2010 General Election | BBC | Celebrities | Fast moving search terms | News and Media | Politics | Search | Social networks | Twitter
The end of the year presents and excellent opportunity for reflection, and also for lists. Combining the two, I’ve decided to reflect on the last year of online activity in the UK by providing a list of our most popular... Continue reading...
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Posted by Robin Goad at 12:00 PM
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In Categories Blogs | Celebrities | Christmas | Demographics | Economy | Fast moving search terms | Gadgets | Games | Google | Guest posts | Music | News and Media | Politics | Property | Retail | Richard Seymour | Search | Shopping and Classifieds | Social networks | TV | Travel | Twitter
Last week Twitter received more UK Internet visits than MySpace for the first time. As the chart below illustrates, for the week ending 29/08/09 Twitter.com picked up 1 in every 400 UK Internet visits and ranked as the 27th most... Continue reading...
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Posted by Robin Goad at 11:39 AM
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In Categories Social networks | Twitter
Following today’s announcement that Facebook has purchased Friendfeed, I thought a few UK stats on the latter might be of interest. As the chart below illustrates, Friendfeed is a fast growing site, and its traffic has increased by 180% over... Continue reading...
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Posted by Robin Goad at 01:50 PM
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In Categories Demographics | Experian | Mosaic lifestyle | Social networks | Twitter
Thanks to everyone that listened to today’s Twitter webinar - we managed to reach capacity with 200 people logged in!. If you missed it, we’ll be posting the recording soon and will email / blog / tweet the link. In... Continue reading...
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Posted by Robin Goad at 01:20 PM
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In Categories Experian | News and Media | Retail | Search | Shopping and Classifieds | Social networks | Twitter
Given the current political situation in the country, we were expecting to see a spike in searches for ‘iran’ last week. As the chart below illustrates, there were more searches for Iran during the week ending 20/06/09 than for Iraq,... Continue reading...
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Posted by Robin Goad at 12:25 PM
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In Categories Blogs | Government | News and Media | Politics | Twitter
Last week it was reported that Google is in talks to purchase Twitter. Therefore, now seems like a good time to revisit some of the stats, starting with the top level traffic figures. As the chart below illustrates, UK Internet... Continue reading...
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Posted by Robin Goad at 03:00 PM
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In Categories Blogs | Government | News and Media | Retail | Search | Shopping and Classifieds | Social networks | Twitter
Last week we revealed that Twitter had overtaken Google News in the UK. However, although everyone’s favourite micro-blogging service receives more UK Internet visits, Google News remains the greater source of traffic for News and Media websites. As the chart... Continue reading...
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Posted by Robin Goad at 10:00 AM
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In Categories Celebrities | Football | Gadgets | Google | Movies | Music | News and Media | Politics | Search | Sport | TV | Twitter | Weather
Last week (w/e 14/03/09) Twitter.com was the 54th most visited website in the UK, up from 66th the week before. One consequence of Twitter rapid rise up the rankings is that the micro-blogging service has now overtaken most of the... Continue reading...
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Posted by Robin Goad at 12:00 PM
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In Categories Blogs | News and Media | Social networks | Twitter
Following the example of my US colleagues, today I’m posting our first ever guest posting on the UK blog. I’d like to introduce David Soskin, Vice Chairman of Cheapflights, loyal Hitwise client for a number of years, and well respected... Continue reading...
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Posted by Robin Goad at 10:54 AM
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In Categories Adult | Demographics | Guest posts | Politics | Twitter
Last week (w/e 07/02/09) Twitter became one of the 100 most visited websites in the UK for the first time. It ranked 91st within All Categories, placing above online heavyweights such as Expedia UK (96), Gumtree (100), easyJet (101), Digital... Continue reading...
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Posted by Robin Goad at 11:30 AM
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In Categories Blogs | Social networks | Twitter
Following Heather’s post yesterday on Twitter overtaking Digg in the US, here is some UK data on the most talked about website of the moment: UK Internet traffic to the site has increased 10-fold over past last 12 months. For... Continue reading...
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Posted by Robin Goad at 10:00 AM
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In Categories BBC | Blogs | Demographics | Google | Humour | News and Media | Politics | Social networks | Sport | TV | Twitter