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Hitwise Intelligence - Robin Goad - UK

Analyst Weblog

Category Archives: Health

The role of paid search and comparison sites in the insurance sector

July 14, 2009

The insurance industry relies on paid search traffic more than most other online sectors. During June 2009, 33.0% of all the UK Internet traffic that insurance websites received from search engines came via paid clicks. That paid search rate is... Continue reading...

Posted by Robin Goad at 12:20 PM | (0) | (0)
In Categories Automotive | Financial Services | Health | Paid search | Search | Travel

Swine flu searches increase 58-fold

May 05, 2009

UK Internet searches for ‘swine flu’ increased 58-fold last week, making it Britain’s fastest moving search term. Of the 10.9 million distinct search terms we tracked in the UK last week, ‘swine flu’ ranked 20th. As the chart below illustrates,... Continue reading...

Posted by Robin Goad at 12:00 PM | (2) | (0)
In Categories Fast moving search terms | Government | Health | News and Media | Paid search | Search

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Robin Goad

Research Director, Hitwise UK.

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