Hitwise Intelligence - Robin Goad - UK

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Category Archives: Christmas

Shop opening times searches: an SEO opportunity?

April 14, 2009

While perusing this week’s fast moving search terms (i.e. the search terms in each category that experienced the biggest increase in volume between last week and the week before), the list for our Shopping and Classifieds category caught my eye.... Continue reading...

Healthy New Year? Gym traffic up, diet searches down

January 05, 2009

Happy New Year! Many readers - including the lucky ones who got a Wii Fit for Christmas - will be hoping for a healthy new year, and they’re not alone. It’s the time for New Year’s Resolutions, and getting fit... Continue reading...

Social Xmas: Facebook’s busiest day ever, YouTube overtakes Hotmail, Social networks = 10% of UK Internet traffic

December 30, 2008

With all of the focus on the economic downturn and the troubles in the retail sector, it’s easy to forget the continued growth of social networking in the UK. Christmas is traditionally the busiest time of year for social networks,... Continue reading...

Posted by Robin Goad at 08:00 AM | (5) | (2)
In Categories Christmas | Social networks | Video

UK online retail: Christmas round up

December 29, 2008

Given the economic conditions, people are watching Christmas retail numbers like hawks. Below are the key numbers for online shopping in the UK over the last few days. Sales searches up 3.2% Combined, UK Internet searches for the terms ‘sales’... Continue reading...

Traffic to E Cards websites up 11.8%

December 24, 2008

Yesterday I claimed that we’d written our final UK blog post before Christmas, but I thought this data was too interesting not to share! As the chart below illustrates, last week traffic to E Cards websites was up 11.8% on... Continue reading...

Posted by Robin Goad at 08:30 AM | (0) | (0)
In Categories Christmas | Economy | Search

Last minute surge in online Christmas shopping

December 23, 2008

There was a last minute surge in UK Internet traffic to online retailers at the end of last week. Looking at UK Internet traffic to Shopping and Classifieds websites, here are the annual increases in visits vs. the comparable day... Continue reading...

Nintendo Wii and DS account for two-thirds of console searches

December 18, 2008

Nintendo’s Wii Console, which accounted for more than one in three games console searches in November, overtook Nintendo’s Wii Fit to become the UK’s most searched-for product in November. The company’s DS Lite was also the fastest growing console online,... Continue reading...

Retro toys dominate as searches for toys double in the run up to Christmas

December 18, 2008

UK Internet searches for toys doubled during November as the gift buying season began in earnest. Guess Who Extra, an updated electronic version of the classic 1980’s game, was the most searched-for game during November, accounting for one in every... Continue reading...

Pre-Christmas peaks in online retail traffic

December 16, 2008

In our retail webinar last week I noted that UK pre-Christmas Internet traffic to Shopping and Classified websites has already started to decline from its peak on Sunday November 30th. As the data in the chart below illustrates, the week... Continue reading...

High street retailers’ online demographics

December 11, 2008

High street retailers received 22% more UK Internet visits than online only retailers in November, and the gap is likely to widen during December. The chart below illustrates UK Internet visits to our two custom categories of high street and... Continue reading...

Netbooks account for 1 in every 7 computer searches

December 11, 2008

In the next instalment of Hitwise Client Intelligence Analyst Richard Seymour’s analysis of the consumer electronics market, Richard talks about another fast-growing consumer electronics area – Netbooks, the small to medium sized, light-weight, low-cost, energy-efficient laptops optimized for web usage.... Continue reading...

Just another Mega Monday?

December 10, 2008

Yesterday our friends at IMRG put out a press release stating that Mega Monday (i.e. last Monday, December 8th) online sales volumes were up 18% year on year. According to James Roper, CEO of IMRG, “Online sales are holding up... Continue reading...

Posted by Robin Goad at 10:30 AM | (1) | (0)
In Categories Christmas | Retail | Shopping and Classifieds

Marks & Spencer and Debenhams sales

November 24, 2008

As many had predicted, the pre-Christmas sales and discount offers started in earnest last week, with Marks & Spencer and Debenhams amongst the high profile names offering reductions both on the high street and online. As you would expect, both... Continue reading...

Unemployment, redundancy and Christmas jobs

November 17, 2008

The economic situation has worsened since our post on ‘redundancy’ searches in June, and unfortunately this is having a negative impact on job security. Consequently UK Internet searches for ‘redundancy’ have increased by 83% since August, reaching their highest peak... Continue reading...

Nintendo Wii Fit most searched for product this Christmas

November 13, 2008

Wii Fit, Nintendo’s popular video game, is currently the most searched-for product by UK Internet shoppers in the run-up to Christmas. During October there were more UK Internet searches for Wii Fit than the Nintendo Wii, the most popular product... Continue reading...

Charity websites weather the credit crunch

October 15, 2008

Today is Blog Action Day, and this year the subject is poverty. Alan has already written an excellent post about the online charity landscape in Australia, so I thought that I would do the same for the UK. The most... Continue reading...

Vouchers, price comparison and cash-back

August 13, 2008

Last month we highlighted how the economic downturn has led to a growth in UK Internet traffic to websites in our Shopping and Classifieds - Rewards and Directories category. Historically this category has been dominated by price comparison sites such... Continue reading...

High street retailers winning online shopping battle

August 06, 2008

High street retailers are pulling ahead of their online only counterparts when it comes to online shopping in the UK. As the chart below illustrates, the internet properties of the 100 largest online high street retailers in the UK, such... Continue reading...

Retail price index and organic food

March 20, 2008

The Office of National Statistics (ONS) has just announced the latest round of changes to the basket of goods it uses to calculate the UK retail price index (RPI). In addition to providing inflation figures, the make up of the... Continue reading...

How important were final Christmas order and delivery dates?

January 31, 2008

One of the biggest challenges that online retailers face is delivering goods, particularly during the busy Christmas period. Many consumers (myself included) have had their fingers burnt when ordering online, only to find that presents for loved ones turn up... Continue reading...

Sales searches trebled in 2007

January 03, 2008

The number of UK consumers searching for post-Christmas sales online more than trebled during the 2007 holiday period. There were 249% more UK internet searches for the term ‘sales’ for the week ending 29th December 2007 than for the comparable... Continue reading...

Boxing Day busiest online shopping day in the UK during 2007

December 28, 2007

Today we put out a press release announcing that Boxing Day (26th December) was the busiest day for online shopping in the UK over the holiday period, and therefore the whole of 2007. In order to compare this year to... Continue reading...

Posted by Robin Goad at 10:00 AM | (0) | (0)
In Categories Christmas | Retail | Shopping and Classifieds

Top UK gift vouchers this Christmas

December 21, 2007

There a just a few shopping days left before Christmas and many people – most of them men - will be panicking about those last minute gifts. Vouchers are always a popular option and, as we pointed out earlier in... Continue reading...

Paypal vs. Google Checkout in the UK

December 19, 2007

Last week my colleague Heather Dougherty posted about the success of alternative payment providers in the US this Christmas. While Bill Me Later hasn’t yet launched in the UK, the other two major players - Google Checkout and Paypal -... Continue reading...

Lyrics, X-Factor and Christmas number one

December 11, 2007

Until recently, people used to complain that the traditional Christmas number one race had been hijacked by novelty records from the likes of Mr Blobby (1993) and Bob the Builder (2000). In fact, novelty records seem to make it about... Continue reading...

Nintendo Wii the most searched for product this Christmas, despite UK shortages

December 05, 2007

The Nintendo Wii was the most searched for product by UK Internet shoppers during November. There were thirteen times as many UK Internet searches for ‘nintendo wii’ sending traffic to the Hitwise Shopping and Classifieds category as there were for... Continue reading...

Christmas market search trends

December 05, 2007

The setting up of a Christmas market just around the corner from the Hitwise UK office made me realize just how popular these seasonal attractions have become. According to Wikipedia, the first Christmas market was held in Dresden in 1434,... Continue reading...

Discount retail vouchers

December 04, 2007

Last week Gap hit the headlines with its 30% off voucher, which some wag photoshopped and forwarded on as a 60% off voucher. Whatever the problems caused by the fake voucher, it seems likely that they were more than offset... Continue reading...

Digital photo frames more popular than cameras this Christmas

November 28, 2007

We’ve just completed our latest hot gadget list and, given the amount of coverage they have received, I wasn’t surprised to see that the Nintendo Wii is currently the most searched for console in the UK, nor that the iPhone... Continue reading...