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Hitwise Intelligence - Robin Goad - UK

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« Christmas Day 2010 was the busiest ever for multichannel retailers | Boxing Day the busiest day of the year for online retailers in 2010 »

Facebook more popular than Google on Christmas Day

December 26, 2010

As we predicted last week, for the first ever time Facebook received more UK Internet visits that Google UK on Christmas Day. As the chart below illustrates, on Christmas Day (December 25th) facebook.com accounted for 10.50% of all UK Internet visits, while the figure for google.co.uk was 9.77%. This was the first time that Facebook has ever been the most popular UK website, but the social network is unlikely to maintain its position for reasons we have outlined before.

Facebook_overtakes_Google_on_Christmas_day.png

There will be more on social networks over Christmas in our January webinar which you can sign up for now.


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Posted by Robin Goad at 12:53 PM | (1) | (0)
In Categories Christmas | Facebook | Google | Social networks

Comments

"for reasons we have outlined before"
Genius!

Posted by Rafael | December 29, 2010 02:25 AM

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Robin Goad

Research Director, Hitwise UK.

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