About Hitwise
Hitwise is the leader in online competitive intelligence. Contact Hitwise to maximize your online marketing programs.
Hitwise Intelligence - Robin Goad - UK
Analyst Weblog
« Windows 7 Release | Property websites experience first increase in UK traffic for over two years »
Google Doodle: Sesame Street vs. Wallace and Gromit
November 10, 2009
Last week Google replaced its traditional logo with two Google Doodles. The first celebrated the twentieth anniversary of Wallace and Gromit, the second Sesame Street’s fortieth birthday. The chart below illustrates the increase in searches for the terms ‘wallace and gromit’ and ‘sesame street’ and it looks like Big Bird and co. benefited the most, picking up almost twice as many searches as the wensleydale loving man and his dog.
Tweet
Posted by Robin Goad at 09:45 AM
| 
(4)
| 
(0)
In Categories Fast moving search terms | Google | Search | TV
Comments
The trend will continue on into this week too, as there have now been 7 days of these Google Doodles. Interestingly, the number of news articles about Sesame Street seemed to have peaked after the first day, whereas search traffic kept up for 2 or 3 days.
Posted by Andy | November 10, 2009 08:55 PM
Interesting results, but I'm not sure you can directly compare the 2 doodles - Sesame Street took over the Google Doodle for 6 days in the UK, whereas Wallace & Gromit was only there for 1?
Posted by Mcquinny | November 11, 2009 10:37 AM
I like your blog, It is very good！I am very happy to leave comment here for you! I hope you come to my site to see!Communicate with each other!
Posted by belstaff bag 554 | December 8, 2010 03:19 AM
Incredible results!!
Google is god
Posted by buibee | November 10, 2009 11:36 AM