About Hitwise
Hitwise is the leader in online competitive intelligence. Contact Hitwise to maximize your online marketing programs.
Hitwise Intelligence - Robin Goad - UK
Analyst Weblog
Archives
« December 2008 | January 2009 | February 2009 »
Searching for the recession
January 28, 2009
Now that the UK is officially in recession, we thought it would be a good time to look at downturn-related searches. The table below charts the volume of searches for 4 key terms over the last 12 months, and of... Continue reading...
Tweet
Posted by Robin Goad at 04:30 PM
| 
(0)
In Categories Economy | Employment | Government | Search
Social networks overtake adult websites
January 26, 2009
Last week we provided the BBC with some interesting data illustrating how UK Internet visits to Social Networks and Forums have overtaken Adult websites. As the chart below illustrates, social networks overtook last October and have remained ahead since. The... Continue reading...
Tweet
Posted by Robin Goad at 10:00 AM
| 
(11)
| (4)
In Categories Adult | Demographics | Social networks
Twitter traffic increases 10-fold in a year
January 21, 2009
Following Heather’s post yesterday on Twitter overtaking Digg in the US, here is some UK data on the most talked about website of the moment: UK Internet traffic to the site has increased 10-fold over past last 12 months. For... Continue reading...
Tweet
Posted by Robin Goad at 10:00 AM
| (11)
| (1)
In Categories BBC | Blogs | Demographics | Google | Humour | News and Media | Politics | Social networks | Sport | TV | Twitter
eMusic and the Long Tail
January 20, 2009
The online music retailer eMusic has put out some interesting data that, it is claimed, supports the famous “Long Tail” theory of online retail. Chris Anderson, the editor in chief of Wired magazine, coined the phrase in a 2004 article,... Continue reading...
Tweet
Posted by Robin Goad at 07:50 AM
| (3)
| (0)
In Categories Music | Retail | Search | Shopping and Classifieds
Flight search and travel data update
January 15, 2009
After reporting a decline in flight searches last week in the FT and on our blog, we received a number of comments: on the blog post, via Twitter and elsewhere. Many of the questions have been addressed in the comments... Continue reading...
Tweet
Posted by Robin Goad at 11:30 AM
| (1)
| (0)
In Categories Economy | Search | Travel
Vouchers vs. sales: battle of the online discounts
January 13, 2009
Around this time last year we reported that post-Christmas sales searches had trebled; a couple of weeks ago we noted that this year the increase was just 3.2%. However, if Christmas 2007 was the year that online sales went mainstream,... Continue reading...
Tweet
Posted by Robin Goad at 04:30 PM
| (0)
In Categories Charities | Economy | Fashion | Gadgets | Games | Movies | Music | Retail | Search | Shopping and Classifieds
Searches for flights down 42% on last year
January 08, 2009
UK Internet searches for flights have fallen by 42% over the last 12 months. January is a key month for the travel industry, as UK consumers’ thoughts turn from Christmas shopping to booking their summer holidays, but the economic downturn... Continue reading...
Tweet
Posted by Robin Goad at 11:00 AM
| (9)
| (0)
In Categories Economy | Search | Travel
Shahrukh Khan and Aishwarya Rai most searched for Bollywood stars
January 07, 2009
Last week UK Internet searches for a portfolio of 100+ Bollywood stars was 68% higher than a year ago. Here is a list of the top 20 most searched for actors and actresses from that portfolio over the 4 weeks... Continue reading...
Tweet
Posted by Robin Goad at 12:30 PM
| (3)
| (0)
In Categories Celebrities | Demographics | Experian | Mosaic lifestyle | Movies | Music | Search | TV | Video
Healthy New Year? Gym traffic up, diet searches down
January 05, 2009
Happy New Year! Many readers - including the lucky ones who got a Wii Fit for Christmas - will be hoping for a healthy new year, and they’re not alone. It’s the time for New Year’s Resolutions, and getting fit... Continue reading...
Tweet
Posted by Robin Goad at 12:30 PM
| (0)
In Categories Christmas | Music | Retail | Search | Shopping and Classifieds | Sport
