July 10, 2008

Hottest bands on the social networks and music blogs

A few months ago we posted a list of the top 10 band / artist searches sending traffic to MySpace, the primary destination of searches for new artists. We’ve decided to expand the list to cover our whole Social Networking and Forums category, which includes the likes of Facebook and Bebo as well as YouTube (the fourth most popular destination for new artist searches after the MySpace, the band’s homepage and Wikipedia). So, here is a list of the hottest bands in the UK during June, based on the top 50 band / artist searches sending traffic to our Social Networking and Forums category (with their May position in brackets).

1. Coldplay (New!)
2. Jonas Brothers (43)
3. Pendulum (1)
4. Mgmt (New!)
5. Elliot Minor (6)
6. Basshunter (New!)
7. Tristan Spencer (New!)
8. Gabriella Cilmi (9)
9. Ting Tings (2)
10. Foo Fighters (46)
11. Mystery Jets (New!)
12. Mint Royale (New!)
13. You Me At Six (New!)
14. Biffy Clyro (29)
15. Cage the Elephant (8)
16. Rihanna (8)
17. Vampire Weekend (5)
18. Fleet Foxes (New!)
19. Glasvegas (New!)
20. Newton Faulkner (New!)

As you can see, with the exception of Coldplay - who shot to the top of the list thanks to their new album - most of top searches sending traffic to social networking sites are up and coming new bands / artists. In addition to social networking sites, another key source of information on new music is the blogosphere. We’ve created a custom category of 1,000+ music blogs and, using the same principles as above, identified the top 20 band / artist searches sending it traffic:

1. Jonas Brothers (17)
2. Fleet Foxes (New!)
3. Dizzee Rascal ft Calvin Harris (New!)
4. Vampire Weekend (11)
5. N-Dubz (37)
6. Girls Aloud (19)
7. Lily Allen (New!)
8. Mint Royale (33)
9. Todd Rundgren (New!)
10. Frightened Rabbit (2)
11. Crystal Antlers (New!)
12. Snoop Dogg Crowded House (New!)
13. Morrissey (New!)
14. Slipknot (New!)
15. Heroes Fall First (New!)
16. Little Comets (New!)
17. Seth Lakeman (New!)
18. Jaguar skills (New!)
19. Lostprophets (18)
20. Black Kids (New!)

Comparing these 2 lists is interesting. There are a number of bands / artists that appear on both (Jonas Brothers, Fleet Foxes, Vampire Weekend), but in general the blogs list seems to contain more new bands, or at least ranks them higher. And, no, we haven’t made a mistake with Snoop Dogg Crowded House – that search refers to a recent bootleg / mash-up. We’ve only included the top 20 searches in the post, but if you would like to receive the full list of 50, please email us here.

Posted by Robin Goad at 09:30 AM
Posted to Blogs | Music | Search | Social networks

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» HitWise produce MySpace pop charts from Hit Search - Search Engine marketing
Hitwise are always coming up with interesting slants on search trends and today’s offering is no exception. They’ve done another scan of which searches were sending traffic to their list of social networking sites and forums. From this data... [Read More]

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Comments

I am anxious to see Todd Rundgren add one of his new Arena shows to the HOB in New Orleans! The past several years we have traveled far and wide to see him and have NOT been disappointed! NO HOB is a frequent stop for Todd and they LOVE him there! He is better than ever and SO creative! Kudos to #9 on the list! May he move up to #1!!!
JB

Posted by: Joanna Burnside at July 10, 2008 04:53 PM

robin- thanks for the info. very revealing.

what's your feeling on YouTube getting heat lately over the number of clips that are basically a song with one picture displayed?

http://www.musicnewsnet.com/

Posted by: mal at July 10, 2008 07:19 PM

Thanks for the comment, Mal. As with all Web 2.0 sites, the user experience is key here I think - if consumers are disatisfied with clips, they will not watch them or seek out the content elsewhere. Interestingly, this this article claims that one of the reason's YouTube is struggling to sell adverts is because the advertiser fear intruding on the user experience:

http://business.timesonline.co.uk/tol/business/industry_sectors/media/article4305167.ece

Robin

Posted by: Robin Goad at July 11, 2008 06:48 AM

Todd ... come down south after you finish the Europe shows ...PLEASE

Joanna and I both want to see you guys come to the NOLA HOB.

I'll cook you dinner if you do!

BurnsideStyle

Posted by: Biljac at July 11, 2008 04:01 PM

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