Hitwise Intelligence - Analyst Weblogs

August 29, 2008

Zoom Airlines collapse benefits BA

Zoom Airlines, the UK / Canadian budget long haul carrier, has grounded its planes and is preparing to go into administration. Following the announcement yesterday, UK Internet users flocked to its website. www.flyzoom.com became the 8th most visited website in...
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Posted by Robin Goad at 11:20 AM | Comments (0) | TrackBack (0)
Posted to Travel

Olympics winners: sports sites, bike retailers and sportswear manufacturers

Following the success of Team GB in Beijing, we were curious to see who else benefited from the Olympics hype. As the chart below illustrates, the most clear online winners were sports websites, both information and retail sites. UK Internet...
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Posted by Robin Goad at 10:00 AM | Comments (0) | TrackBack (0)

Joe Biden Paid Search Campaigns Begin

Once the major news outlets received the word that Obama had selected Senator Joe Biden of Delaware as his running mate, the announcement immediately resulted in a huge increase in the volume of searches for the search term ‘joe biden’...
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Posted by Heather Dougherty at 09:30 AM | Comments (0) | TrackBack (0)
Posted to Election2008 | Politics

August 28, 2008

Click on Good Morning America and 20/20 Tomorrow 8/29

I'll be on Good Morning America in the 8am hour and my interview with Elizabeth Vargas will be on 20/20 at 10:00pm (ET/PT) tomorrow evening. If you haven't left yet for the holidays tune in and hear about data that...
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Posted by Bill Tancer at 10:34 PM | Comments (0) | TrackBack (0)

August 27, 2008

Kohls Stardoll Promotion Case Study

Virtual worlds are hugely popular online but retailers still often struggle with how to market via these worlds. As marketing budgets are being cut, retailers need to make an ever stronger case for new initiatives. The recent promotion that Kohls...
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Posted by Heather Hopkins at 04:39 PM | Comments (0) | TrackBack (0)
Posted to Shopping & Classifieds

Presidential candidates - are states red and blue online?

During the primaries we took a look at the visitation to the websites of presidential candidate hopefuls to predict the winners by state. Now that the nominations have been decided and the DNC is underway with the RNC not far...
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Posted by Heather Dougherty at 03:59 PM | Comments (0) | TrackBack (0)
Posted to Election2008 | Politics

August 26, 2008

Biden VP pick and DNC invigorates candidate site traffic

Last week, the forthcoming Democratic National Convention and Vice-President selection drove the 2nd highest share of visits to each of the websites of the presidential candidates in the past year. The only week with a higher share of visits included...
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Posted by Heather Dougherty at 02:36 PM | Comments (0) | TrackBack (0)
Posted to Election2008 | Politics

Politics, Religion and Sex - Two out of Three isn't Bad

What an interesting week in the fast movers section. My parents always taught me to not discuss politics, religion and sex. This week I can avoid politics, but the other two are directly linked and have raised the interest of...
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