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Hitwise Intelligence - Heather Hopkins - UK
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Fastest Growing News & Media Websites: Digg.com & Print - News & Media Post 1 of 3
February 27, 2007
In a series of three three posts, I will present some of the key findings from our forthcoming Hitwise UK Online News and Media report (request copy of report here). This first post will discuss the growth in visits to... Continue reading...
Posted by Heather Hopkins at 02:09 PM
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In Categories News and Media
Who Will Win the Oscars - Search Data to Inform Your Bets
February 23, 2007
For those of you planning to place bets on the Oscars, we wanted to share some UK search data as a bit of intelligence on which winners UK consumers might choose. Keep in mind, the judges don't always follow popular... Continue reading...
Posted by Heather Hopkins at 12:52 PM
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In Categories Entertainment
Road Pricing Petition Website Attracts Silver Surfers from Southern England
February 20, 2007
The government's petitions website has become very popular in the past couple of weeks. Since the road pricing petition was posted, the site has climbed to take the #1 spot among Government websites, overtaking the Met Office and Transport for... Continue reading...
Posted by Heather Hopkins at 12:12 PM
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In Categories Government
Walkears - Are Red Ears the New Red Nose?
February 19, 2007
Last week at SES London, I enjoyed an impromptu lunch with Rebecca Lieb and Rand Fishkin and as any true marketer would - they followed the call to action on the back of their bag of Walkers crisps to the... Continue reading...
Posted by Heather Hopkins at 05:20 PM
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Moonpig - Relative Newcover Takes #3 Spot Among Flowers and Gifts
February 14, 2007
Have you heard of Moonpig? I hadn't before yesterday when I wrote up a quick news release for Valentine's Day. The site caught my eye as it ranked #3 among Flowers and Gifts websites last week (the peak week for... Continue reading...
Posted by Heather Hopkins at 09:13 AM
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In Categories Shopping and Classifieds
Weather and Delayed Trains Cause Flurry of Activity Online
February 08, 2007
With news of snow blanketing the country, we checked Hitwise data and as expected, there was a flurry of online activity in the UK yesterday on weather and transport websites. The market share of UK internet visits to websites in... Continue reading...
Posted by Heather Hopkins at 12:50 PM
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Council Tax Cashback Strikes a Nerve with UK Consumers
February 01, 2007
Last week, Martin Lewis appeared in a prime time TV documentary informing consumers that they may be eligible for a rebate on their Council Tax. The story and subsequent news release received high profile coverage in the tabloids and the... Continue reading...
Posted by Heather Hopkins at 03:04 PM
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In Categories Banks and Financial Institutions
