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Hitwise Intelligence - Heather Hopkins - UK
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« March 2006 | April 2006 | May 2006 »
BT buys Dabs.com for Online Sales Growth
April 28, 2006
The announcement today that BT would buy the UK Electricals and Computer retailer Dabs.com surprised many. I took a look at Hitwise data on Dabs.com and BT to see what our data could reveal about the match. Reuters reported that... Continue reading...
Posted by Heather Hopkins at 02:32 AM
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FIFA World Cup Opportunities for Retailers
April 26, 2006
With the World Cup in Germany fast approaching, we have already seen interest heating up online. While the official partners of the 2006 FIFA World Cup were selected months ago, there is still time for online marketers to benefit from... Continue reading...
Posted by Heather Hopkins at 11:57 AM
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Expedia Online Marketing Success
April 13, 2006
In this, my second profile of a Hitwise Annual Online Performance Award winner, I will profile Expedia.co.uk, the #1 Travel - Agencies website in 2005 based on UK visits. Expedia.co.uk ranked #1 among Travel - Agencies based on UK visits... Continue reading...
Posted by Heather Hopkins at 01:26 AM
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In Categories Travel
Lazy Frogs Part 2 and Upcoming Conferences
April 06, 2006
I realise I've been a bit more active in the blogosphere this week than usual. The flurry of activity is likely short lived. Call it the storm before the calm. Two things to mention today: 1. Lazy Frogs Part 2:... Continue reading...
Posted by Heather Hopkins at 11:38 PM
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In Categories Travel
Jet2 Visits Spike on the Back of "Lazy Frog" Comment
April 06, 2006
Hitwise daily data reveals that this week's comments by Jet2's boss about the French air traffic controllers, resulted in a spike in visits to Jet2's website. In a press release (covered here on CheapFlights) the airline's chief executive Philip Meeson... Continue reading...
Posted by Heather Hopkins at 02:34 AM
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M and M Direct Scoops Hitwise Online Performance Award
April 06, 2006
Last week Hitwise held its Online Performance Awards at the Institute of Directors on Pall Mall in London. The Hitwise UK Annual Online Performance Awards recognise outstanding business achievement and acknowledge the most successful websites in key industries based on... Continue reading...
Posted by Heather Hopkins at 01:16 AM
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Crazy by Gnarls Barkley Takes #1
April 03, 2006
The Telegraph reported today that "pop history was made when a song reached the top of the singles' chart based solely on computer-download sales". Crazy by Gnarls Barkley has been creating a bit of a stir online after the song... Continue reading...
Posted by Heather Hopkins at 06:20 AM
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