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Hitwise Intelligence - Heather Dougherty - North America
Analyst Weblog
Category Archives: Oprah
The Era That Shows No Signs of Ending: Oprah Online
May 20, 2011
As Oprah Winfrey’s 25 year run as the “Queen of Daytime Television” approaches its close, web-users show no signs of letting their infatuation with Ms. Winfrey wane. Searches for all variations of “Oprah” have not slipped over the past three... Continue reading...
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Posted by Heather Dougherty at 05:53 PM
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In Categories Oprah
The Oprah Effect on Free Chicken
May 08, 2009
Everyone loves a freebie and when a coupon for the new grilled chicken at Kentucky Fried Chicken was posted on Oprah.com, the impact was immediate. The volume of visits to Oprah.com increased 46x on Tuesday, May 5th as compared to... Continue reading...
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Posted by Heather Dougherty at 10:39 AM
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In Categories Coupons | Oprah | Viral Marketing
