Analyst Weblog
At Hitwise we’re always fielding questions about the impact of offline events upon online behavior from our clients and some great examples surround popular television events like the Super Bowl, Oprah’s Favorite Things and the Oscars. Following last week’s telecast... Continue reading...
Posted by Heather Dougherty at 12:09 PM
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In Categories Entertainment | Fast Moving Search Terms | Movies
Viral marketing campaigns and a strong early review from Rolling Stone magazine for The Dark Knight have helped to generate increased enthusiasm for the highly anticipated next installment of the Batman film series. As the US premiere approaches, both the... Continue reading...
Posted by Heather Dougherty at 03:22 PM
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In Categories Movies