Analyst Weblog
The inauguration of Barack Obama as the 44th President of the United States was a major event for US Internet users on Tuesday since many needed to rely upon online streaming on news websites to view the event from work.... Continue reading...
Posted by Heather Dougherty at 12:54 PM
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In Categories Election2008 | News and Media | Politics | Social Networking
Early voting has been underway in many states and Internet users are turning to search to help them find out about the process. The term ‘early voting’ was ranked fourth among the Fast Moving Search Terms for the Politics category... Continue reading...
Posted by Heather Dougherty at 12:44 PM
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In Categories Election2008 | Fast Moving Search Terms
The Wall Street crisis and potential bailout is certainly top of mind for many consumers, but tragedy sent Travis Barker (former drummer of Blink 182 and star of MTV’s Meet the Barkers) to the top of Fast Moving Search Terms... Continue reading...
Posted by Heather Dougherty at 11:26 AM
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In Categories Election2008 | Entertainment | Fast Moving Search Terms | Politics | Viral Marketing
Once the major news outlets received the word that Obama had selected Senator Joe Biden of Delaware as his running mate, the announcement immediately resulted in a huge increase in the volume of searches for the search term ‘joe biden’... Continue reading...
Posted by Heather Dougherty at 09:30 AM
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In Categories Election2008 | Politics
During the primaries we took a look at the visitation to the websites of presidential candidate hopefuls to predict the winners by state. Now that the nominations have been decided and the DNC is underway with the RNC not far... Continue reading...
Posted by Heather Dougherty at 03:59 PM
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In Categories Election2008 | Politics
Last week, the forthcoming Democratic National Convention and Vice-President selection drove the 2nd highest share of visits to each of the websites of the presidential candidates in the past year. The only week with a higher share of visits included... Continue reading...
Posted by Heather Dougherty at 02:36 PM
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In Categories Election2008 | Politics
Now that we are halfway through 2008, I figured that it is time to check on the two Presidential candidates and see who is visiting their websites. To make things interesting, I turned to our Mosaic Lifestyle segments to see... Continue reading...
Posted by Heather Dougherty at 04:36 PM
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In Categories Election2008
Coverage of Tuesday’s election results drove the market share of visits to the News & Media category to the 2nd highest peak in the past 36 months on Wednesday, February 6th, 2008. The market share of visits for News &... Continue reading...
Posted by Heather Dougherty at 02:55 PM
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In Categories Election2008