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Hitwise Intelligence - Heather Dougherty - North America
Analyst Weblog
Category Archives: CPG
Thank You Mom campaign from Procter & Gamble
March 09, 2010
During the 2010 Winter Olympic Games, P&G started a campaign called ‘Thank You Mom’ to help with the cost of travel and accommodations for the mom (or important supporter) of all of the Team USA athletes so they could see... Continue reading...
Posted by Heather Dougherty at 05:50 PM
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In Categories CPG | Coupons | Facebook | Olympics | Social Media | Social Networking
Searching for Healthy Snacks
July 09, 2009
Back to School has been a popular topic these days, so we have done some analysis around one of everyone’s favorite classes – lunch. We created a portfolio of 284 search terms related to kids healthy eating (e.g. lunches, treats... Continue reading...
Posted by Heather Dougherty at 06:33 PM
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In Categories Back to School | CPG
