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Hitwise Intelligence - Heather Dougherty - North America

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Twittering the Iran Election

June 23, 2009

Following the elections that took place in Iran on June 12, Twitter has become one of the most popular mediums for distributing information about the protests. Daily visits to Twitter.com (excludes mobile & desktop applications) increased 13% on June 12th as compared to the previous Friday and traffic jumped 23% Wednesday, June 17th from news and photos of the massive rallies taking place in Iran.

Among all of the search terms driving traffic to Twitter.com in the US, ‘iran election’ ranked #13 out of 4,303 last week. Conversely, Twitter.com received the highest share of clicks from queries for ‘iran election’, one of the most common hashtags for the coverage, even ranking above Google News.

In addition to Twitter, YouTube has also become another outlet for news as video coverage of the protest activities have been uploaded. The popularity of both Twitter and YouTube showcase the ability to disseminate information when many major news outlets are unable.

Posted by Heather Dougherty at 02:52 PM | (0) | (0)
In Categories Twitter | YouTube

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