About Hitwise

Hitwise is the leader in online competitive intelligence. Contact Hitwise to maximize your online marketing programs.
Subscribe to RSS Feed via Feedburner Subscribe to Email Feed Subscribe to Twitter Feed

Hitwise Intelligence - Heather Dougherty - North America

Analyst Weblog

« Montauk Monster gains notoriety online | Google’s share of US searches hits 70% »

LA and NYC Top DMA® Markets Visiting NBCOlympics.com

August 07, 2008

Hitwise recently added DMA® (Designated Market Area) reporting to our demographics data and with 2008 Beijing Olympics underway we wanted to see which markets have visited the NBCOlympics.com website the most in the past four weeks.

In television industry network execs hope that the big markets tune in for special events and that has been the case online for the NBCOlympics.com website as Los Angeles and New York were the two top DMA markets visiting the website for the 4 weeks ending August 9, 2008. The markets rank as the #2 and #1 DMA markets overall among the 210 DMA markets based on market share of U.S. visits.

DMA_080908.jpg

Check back to the blog as we will be posting Olympic trends from three markets during the games.

Posted by Hitwise Research at 03:16 PM | (0) | (0)
In Categories Sports

TrackBack

TrackBack URL:
http://weblogs.hitwise.com/movabletype/mt-tb.cgi/916.

Post a comment

If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry.

 
Image of Heather Dougherty

Heather Dougherty

Director, Research at Hitwise.

Archives (view all posts)

Categories