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Hitwise Intelligence - Bill Tancer - North America

Analyst Weblog

Category Archives: Television

Spice v. Cheetah: Dancing with the Stars Analysis

October 29, 2007

It's that time of year again, Dancing with the Stars (Season 5) is in full swing, which means it's time to take a look at the latest search term data to gauge contestant popularity and viewer mindset. The first chart... Continue reading...

Posted by Bill Tancer at 01:31 PM | (2) | (0)
In Categories Television

Jordin Sparks - An American Idol Post Mortem

May 28, 2007

As I wrote in last week's TIME column, predicting American Idol results based on search term data is not an easy feat, really more art than science. Last week based on search terms for the week ending 5/19/07, Blake Lewis... Continue reading...

Posted by Bill Tancer at 12:51 PM | (0) | (0)
In Categories Television

Blake Lewis Leading in Search Terms

May 22, 2007

For those of you waiting for our American Idol prediction, you can find it here in my Science of Search column for TIME. Our prediciton was also quoted in USAToday (see sidebar) alongside the read from Yahoo! Buzz Index. I'm... Continue reading...

Posted by Bill Tancer at 06:23 PM | (2) | (0)
In Categories Television

American Idol - Game On!

March 21, 2007

We're down to eleven contestants and its game-on for our analysis of contestant search volume. The chart below shows search volume for the top eight contestants for the week ending 3/17/07 (Gina Glocksen, Jordin Sparks and Stephanie Edwards didn't make... Continue reading...

Posted by Bill Tancer at 12:12 PM | (1) | (1)
In Categories Television

Strictly Come Dancing - Hitwise Data Right Again!

January 16, 2007

You may remember that in May 06, we used Hitwise search term volume data to predict that Taylor Hicks would win American Idol Season 5. After sweating it out, watching the finale on my living room couch (I was quoted... Continue reading...

Posted by Bill Tancer at 03:21 PM | (0) | (0)
In Categories Television

The Mystery of the Golden Spruce

July 21, 2006

Serendipity is a key component of my workday, I often set-out on an idea for a blog post, but upon surfing through our database of Internet usage often get derailed on to a completely different angle. Such was the case... Continue reading...

Posted by Bill Tancer at 05:08 PM | (1) | (0)
In Categories Television

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Bill Tancer

General Manager, Global Research at Hitwise.

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