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As we examine the daily pattern of visits to our Retail 500 Index for the last three years we see that for most of the holiday season we trailed 2007 holiday traffic numbers, we consistently beat the 2006 holiday. However,... Continue reading...
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Posted by Bill Tancer at 08:01 PM
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In Categories Economy
Despite survey results to the contrary and concerns of their viability in times of economic uncertainty, Internet searches for gift cards continue to surge this holiday season . If we look at the following chart of search term volume on... Continue reading...
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Posted by Bill Tancer at 01:21 PM
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In Categories Shopping and Classifieds
The term "layaway" seems so 1970's. Yet if you look at search terms sending traffic to the Hitwise Shopping and Classifieds category, you'll see this retro term resurfacing as consumers struggle to find ways of navigating purchases this holiday season.... Continue reading...
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Posted by Bill Tancer at 12:49 PM
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In Categories Economy | Search | Shopping and Classifieds
One of my favorite recent books is Nassim Taleb’s Black Swan. While reading the book last year, I was struck by a point that Nassim made regarding the narrative fallacy, or our inclination as analysts to only look at data... Continue reading...
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Posted by Bill Tancer at 02:26 PM
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In Categories Economy