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Hitwise Intelligence - Bill Tancer - North America

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« April 2006 | May 2006 | June 2006 »

Taylor Hicks v. Clay Aiken? an American Idol Retrospective

May 30, 2006

Thanks to Jarrod Agius, from our account management team, for alerting me to the following chart. Jarrod charted searches for the most popular recording artists that appeared in the American Idol finale last week, alongside searches for the finalists Taylor... Continue reading...

Posted by Bill Tancer at 03:31 PM | (69) | (0)

Yahoo! and eBay: What do the Stats Say?

May 25, 2006

As I fired up my monitor this morning, I was greeted with a breaking news story by Eric Auchard at Reuters, detailing a broad alliance between Yahoo! and eBay. My first reaction... I need a scorecard to keep track of... Continue reading...

Posted by Bill Tancer at 01:10 PM | (2) | (0)

MySpace: Understanding the Impact of a Search Deal

May 25, 2006

Earlier this week, the Financial Times reported that MySpace was in talks with either Google or Microsoft. As I reported previously in this post, MySpace was the #1 source of traffic for Google, providing over 8.2% of its traffic for... Continue reading...

Posted by Bill Tancer at 10:58 AM | (2) | (1)

Google Music?

May 22, 2006

A post by Barry Schwartz on Search Engine Watch caught my eye today. The post points to several Google moves that indicate that a Google Music offering may be the next vertical announcement. On Friday we released a breakdown of... Continue reading...

Posted by Bill Tancer at 09:34 PM | (1) | (0)

Mapquest, Google and Yahoo! Maps: The Brand Issue

May 22, 2006

First, thanks for all the great comments to my previous posts on the search and portal wars. A comment posted by Ira from Accoona on Friday caught my attention. Ira made an excellent point in noticing that newer or second... Continue reading...

Posted by Bill Tancer at 03:47 PM | (2) | (0)

Taylor Hicks v. Katharine McPhee

May 22, 2006

With the season finale of American Idol this week, I've updated our chart of searches on contestants to see if we can predict a winner. At first glance, the chart below would indicate that it's a pretty close race if... Continue reading...

Posted by Bill Tancer at 01:03 PM | (2) | (1)

Google, Yahoo! and MSN: Property Size-up

May 19, 2006

By popular demand, I've gone through several Hitwise categories to compile the table below that shows where Google, Yahoo! and MSN properties stack up in their respective categories. The percentages represented in the right hand column are the percentages of... Continue reading...

Posted by Bill Tancer at 06:03 PM | (37) | (5)

MSN and Yahoo! Analysis

May 19, 2006

My mailbox overfloweth with comments and suggestions regarding the Google Properties Analysis. The most common suggestion was that I produce a similar analysis for MSN and Yahoo! Properties. Both Yahoo! and MSN demonstrate a typical portal breakdown of properties with... Continue reading...

Posted by Bill Tancer at 12:30 PM | (6) | (0)

Google Properties - Understanding the Breakdown

May 18, 2006

Leveraging the custom category capability of Hitwise, I've created a category of the top 20 Google domains in order to understand the popularity of Google's varied services. The table below details the percentage market share that each property accounts for... Continue reading...

Posted by Bill Tancer at 04:14 PM | (41) | (2)

American Idol - Daughtry on Fire Despite Vote

May 15, 2006

By popular demand, here's a quick chart showing the "popularity" of the remaining three American Idol contestants and recently ousted Chris Duaghtry. The amazing take-away from the chart below is the boom in searches for Daughtry after he was voted... Continue reading...

Posted by Bill Tancer at 03:54 PM | (3) | (0)

Blood and Gas?

May 12, 2006

I know sounds a little gory, it's late in the day, but I just had to put this chart together. Steven Levitt (of Freakonomics fame) was kind enough to link to my post yesterday on rising gas prices and searches... Continue reading...

Posted by Bill Tancer at 05:28 PM | (2) | (0)

Gas Prices Redux

May 11, 2006

As gas prices inched closer to the $3.00 barrier broken last September, I thought it would be a good idea to refresh some old charts and create a new chart that would shed light on how gas prices affect consumer... Continue reading...

Posted by Bill Tancer at 06:22 PM | (1) | (1)

Google Drives DaVinci Code Promotion

May 11, 2006

In another testament to the power of links on the Google SERP (search engine result page) and the success of cross media promotion using search, take a look at the following chart on visits to Sonypictures.com (this is where the... Continue reading...

Posted by Bill Tancer at 10:48 AM | (0)

MySpace Tops in Sending Google Traffic

May 09, 2006

At Search Engine Strategies in New York earlier this year, I made, what I thought was a bold prediction. When asked what was the biggest threat to the dominance of the top search engines, I responded by saying that the... Continue reading...

Posted by Bill Tancer at 05:43 PM | (18) | (4)

Google, Amazon and MSN

May 02, 2006

I awoke this morning while on the road in Sydney Australia to the news that Amazon was switching search providers from Google to MSN. I agree with Danny Sullivan's analysis here on Search Engine Watch, that while the A9 switch... Continue reading...

Posted by Bill Tancer at 07:10 PM | (1) | (0)

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Bill Tancer

General Manager, Global Research at Hitwise.

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