April 28, 2009

What gadgets are early adopters searching for?

Later this week I’ll be sharing some insights at the Australian Retail Symposium 2009 on how specific demographic segments search for retail brands and products. I’ve looked at searches by Australian households in our Hitwise Lifestyle segment, ‘Young Ambition’, who...
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Posted by Sandra Hanchard at 12:44 PM | Comments (3) | TrackBack (0)
Posted to Early Adopters | Electronics | Shopping and Classifieds

March 02, 2009

Bricks and Mortar Retailers in Australia are winning the online battle

Last week we released our latest Hitwise APAC report, Retail Review Christmas 2008 – Insights for Retail Planning. A key takeout from the report was the significant shift towards Bricks and Mortar Retailers during Christmas 2008, as traditional brands began...
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Posted by Sandra Hanchard at 11:23 AM | Comments (0) | TrackBack (0)
Posted to Shopping and Classifieds

February 03, 2009

Christmas 2008 Retail Analysis: Electronics Retailers Most Active on Paid Search

Appliances and Electronics websites enjoyed the strongest growth in the retail sector over Christmas, with Australian visits increasing by 27.2% amongst all websites comparing December 2007 and December 2008. Underpinning the strong performance of visits to Appliances and Electronics websites...
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Posted by Sandra Hanchard at 10:28 AM | Comments (0) | TrackBack (0)
Posted to Shopping and Classifieds

December 24, 2008

Toys R Easy

Only a few days to Christmas, so I thought I'd share some last minute tips for the last few gift purchases for the kids. The list below is the fastest moving terms driving visits to the Shopping & Classifieds –...
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Posted by Alan Long at 12:27 PM | Comments (0) | TrackBack (0)

December 23, 2008

Boxing Day Retail Test

One of the biggest sporting events of the calendar kicks off on Boxing Day, and it's not the annual Boxing Day Test Match at the MCG, but the now traditional Boxing Day sales at retailers around the country. The heavily...
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Posted by Alan Long at 03:58 PM | Comments (0) | TrackBack (0)

November 06, 2008

In tough times, in brands we trust!

In a previous blog – Online Gathering Retail Muscle – I compared the top 100 Bricks and Mortar retailers with the top 100 pure online retailers to establish a picture of the online retail landscape. With the credit crunch taking...
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Posted by Alan Long at 05:06 PM | Comments (1) | TrackBack (0)

A Crucial Six Weeks for Retail

The current financial uncertainty / credit crisis is throwing up all sorts of hypotheses relating to online behaviour for us to investigate. Last week I presented at the AIMIA - Present Trends in Advertising forum and as part of that...
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Posted by Alan Long at 12:44 AM | Comments (1) | TrackBack (0)
Posted to Economy | Retail | Shopping and Classifieds

October 17, 2008

House and Sports Shopping Sites Grow in Visits by Kiwis

Online Retailers in the New Zealand House & Garden and Sports & Fitness industries enjoyed substantial growth of 55.1% and 35.2% respectively against all websites in September 2008 compared to September 2007. Leading players in these sectors are well placed...
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Posted by Sandra Hanchard at 11:38 AM | Comments (0) | TrackBack (0)
Posted to Shopping and Classifieds