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Hitwise Intelligence - Alan Long - Asia Pacific
Analyst Weblog
Category Archives: Entertainment
Twitter’s Growing Influence
September 08, 2009
We have all been aware of Twitter’s amazing growth over the past 6 months, including the impact that global celebrities (such as Oprah, Britney Spears, Ellen de Generes and Ashton Kutcher) have had on the uptake and membership of Twitter... Continue reading...
Posted by Alan Long at 04:14 PM
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The King, the Angel and the Hoax.
June 30, 2009
Pop culture is a substantial driver of online behaviour, and the untimely death of the King of Pop Michael Jackson and the passing of Charlie’s Angels Farah Fawcett last week provided celebrity websites with large single day gains of Australian... Continue reading...
Posted by Alan Long at 01:24 PM
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In Categories Celebrity | Entertainment | Google
Toys R Easy
December 24, 2008
Only a few days to Christmas, so I thought I'd share some last minute tips for the last few gift purchases for the kids. The list below is the fastest moving terms driving visits to the Shopping & Classifieds –... Continue reading...
Posted by Alan Long at 12:27 PM
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The Last Olympic Post - Part Two
September 03, 2008
Yesterday we reviewed the comparative interest in the Olympics, the specific events that captured the attention and the relative site performance in Australia, New Zealand, Singapore and Hong Kong. Today, using our Search Intelligence product we are looking at how... Continue reading...
Posted by Alan Long at 10:32 AM
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In Categories Beijing 2008 | Entertainment | Olympics | Search | Sport
Bad Boys, Politics and taking a Dive!
September 01, 2008
As quickly as we cover religion and sex (see last week's fast movers blog), politics raises it's head and demands attention. In this week's fast moving search terms the announcement of Sarah Palin as Republican, John McCain's running mate for... Continue reading...
Posted by Alan Long at 03:15 PM
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In Categories Celebrity | Entertainment | Fast Moving Search | Olympics | Politics | Search | Sport | Television
Politics, Religion and Sex - Two out of Three isn't Bad
August 26, 2008
What an interesting week in the fast movers section. My parents always taught me to not discuss politics, religion and sex. This week I can avoid politics, but the other two are directly linked and have raised the interest of... Continue reading...
Posted by Alan Long at 09:59 AM
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In Categories Beijing 2008 | Celebrity | Entertainment | Fast Moving Search | Olympics | Religion | Search | Sex | Sport
Oh what a week - Phelps and a Yeti!
August 18, 2008
The fastest moving search terms in Australia last week were: 1. bernie mac 2. olympic medal tally 3. medal tally 4. michael phelps 5. olympic results 6. bigfoot 7. falls festival 8. olympic schedule 9. yahoo7 olympics 10. royal Adelaide... Continue reading...
Posted by Alan Long at 04:38 PM
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In Categories Beijing 2008 | Entertainment | Olympics | Pay TV | Sport | Television
Aussies & Kiwi’s most interested in Olympics Online
August 07, 2008
Australian and New Zealand audiences are leading the charge to the official Olympics website in the lead-in to the 2008 Beijing Olympic Games. With the Games already underway and the Opening ceremony on Friday night audiences will continue to flock... Continue reading...
Posted by Alan Long at 01:00 PM
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In Categories Beijing 2008 | Brand | Entertainment | NBC | Olympics | Sport | Television
Is TiVo going to be a Wiz in Australia?
July 29, 2008
So Tivo is finally coming to Australian shores, not before time I hear you say - but do we really have the breadth of broadcast content that makes TiVo such a compelling device in the USA? I'll let others make... Continue reading...
Posted by Alan Long at 05:57 PM
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In Categories Entertainment | Foxtel | Pay TV | Television | TiVo
