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Hitwise Intelligence - Alan Long - Asia Pacific

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Toys R Easy

December 24, 2008

Only a few days to Christmas, so I thought I'd share some last minute tips for the last few gift purchases for the kids.

The list below is the fastest moving terms driving visits to the Shopping & Classifieds – Toys & Hobbies category over the past week, (comparing week ending 20 December to week ending 13 December, 2008).

The amazing thing is the strength of the tried and true kids gifts, the toys that were around when I was young and even when my parents were young, for example the View master has been around for 65 years, amazing.

Other notable inclusions are the eternally reinvented Lego, Barbie although now challenged by Bratz and My Scene Dolls as well. And an all time favourite, Nerf that can still break things if thrown hard enough!

All of a sudden the last minute gift is easy.

Posted by Alan Long at 12:27 PM | (0) | (0)